If I lost everything, this is the exact roadmap I’d follow – exactly how to start a business from scratch.

Here’s the truth: defining success looks different for each of us. And if we’re not careful, we end up chasing someone else’s version of it.

You know you’re burned out – but instead of stopping, you try to fix it the only way you know how: with more effort.

Second Photographer Guide: How to Land Second Photographer Gigs & Become a Go-To Second Shooter Breaking into wedding photography as a second photographer is an incredible way to gain experience, build your portfolio, and connect with established photographers. But how do you actually land those gigs—and make sure you’re invited back? I created the Second […]

In this episode of Wide Open, Sylvia dives into a personal sales experience that went terribly wrong. After reaching out to a local organization about becoming a member, Sylvia found herself face-to-face with a salesperson who seemed determined to fail at every turn.

Sylvia discusses the overwhelm she felt early on in her journey, balancing a successful business with a desire to attract more ideal clients, raise her prices, and truly express her authentic self online. If you’ve been curious about what to expect from business coaching or how it might transform your work, this episode is for you!

Many entrepreneurs make the same mistakes when promoting their business, from vague, non-sales captions to overly pushy pitches or hidden, half-hearted attempts to sell. This episode breaks down how to avoid these pitfalls by understanding and using a sales funnel to meet your potential clients where they are in their buying journey.

Starting a business can be overwhelming, and having practical, actionable advice can make the journey less daunting and more successful. Sylvia’s passion for helping others grow their businesses shines through, offering valuable support to those in their first years of entrepreneurship.

When deciding how to brand your business, there are 10 elements of branding design you absolutely MUST have for a consistent brand. Your brand is more than just a logo or a color scheme; it’s the embodiment of your values, personality, and the promise you make to your customers. In this guide, we’re diving into […]